I love the concept of marketing; matching a certain segment of the market to your brand and targeting them with ads tailored to their interests. Not only was marketing my discipline in school, I also worked alongside my colleges in an American Marketing Association competition that was focused on creating a full marketing plan for a company before we graduated. I love researching segments, finding new ways to reach consumers, and creating a brand that works the best for a company.
My heart doesn’t only belong to marketing, however. While in school I interned as a graphic designer for Imagine Communications, a full service marketing firm. This quickly turned into part-time employment, then full time once i finished school. I’ve work on a variety of designs in varying complexity for marketing purposes. I love designing beautiful balanced marketing pieces. Whether I’m working on a full branding package, an email offer, or animating an informational video I will find the joy and excitement in it all. My brain loves a challenge.
So throw a problem my way. I will stop at nothing to figure it out, whether or not the question is based in marketing or design doesn’t matter to me.